Lana the face of Jaguar
'Hollywood Grime' singer becomes the face of a car
Filed in Lana Del Rey,
News at 12.29pm on 23 August 12
The British car brand Jaguar has teamed up with American starlet Lana Del Rey to make her the face of their brand. The whole love-in of which is to launch in Paris, because Coventry probably isn't seen as being quite as glamorous.
Adrian Hallmark, the cars Global Brand Director, stated: "Jaguar's allure is in large part due to its unique blend of authenticity and modernity, two values we believe are shared with Lana in her professional achievements".
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